I think this article contains new information; apologies if it doesn't, in which case moderators please move it to the existing TA thread(s), and/or delete it. I thought it might be useful, a) because I think it's a new interview with Munro, and b) The Times is behind a paywall.
Territorial Army struggling to attract thousands of new recruits
Deborah Haynes, Defence Editor, The Times, 4 Mar 13
The new head of the Territorial Army admits that he is battling against the odds to recruit thousands of reservists over the next four years in a push to keep Britain’s defences viable as the rest of the military shrinks. Major-General Ranald Munro said the TA was no longer contracting but had yet to grow, with figures revealing that efforts to recruit more than 6,000 members in the year to this March look set to fall well short of target.
“I won’t deny it’s a stretch target but we have to have a target,” General Munro said of the plan to increase the fully-trained size of the TA to 30,000 by 2018 — more than one third of its current strength. “It forces us to realise that we can’t do what we are doing harder and faster. We need a step-change to make this happen. There is a paradigm shift. That target is a stretch target but the longer we leave it the harder it gets.”
With that in mind, the military is due to start Operation Fortify at the end of March or beginning of April — the name given to biggest TA recruitment drive in a generation at a time when the regular Army, Royal Navy and RAF is being heavily cut to reduce costs. Bureaucratic red tape has been shredded, meaning that anyone who wants to join can do so in a weekend instead of waiting several months for their application to be approved — a wait that had put many potential recruits off in the past. Closed TA centres might be re-opened and regular Army recruitment centres as well as functioning TA halls will be used to handle applicants wanting to become part-time soldiers.
“We need you to join an organisation that is vibrant, dynamic, growing and will become better engrained with the regular Army,” said General Munro, who works in his civilian life as a barrister in the London offices of a large American insurance company and has been a member of the TA for the past 26 years.
A £1.6 million advertising campaign to raise the profile of the TA, with television commercials showing reservists on operation in Afghanistan, has already triggered new interest. “We need to make sure we harvest that spike to make sure we keep people in the pipeline and nurture them through the pipeline so we get them out the other end,” General Munro said.
The future strength and capability of the Armed Forces at a time of severe austerity hinges on building up the reserves — a project that many officers privately believe to be impossible to achieve within the given timespan. General Munro, however, remains focused on success. “There is a mission and we have to achieve the mission. I am confident that we will get there,” he said. “If we didn’t get there, is that a disaster? No. As long as... we can draw out the line on the graph to see when we are going to meet it, we can deliver capability.”
The full-time Army, which has traditionally dismissed reservists as “weekend warriors” that lack the same skills, is due to shrink by 20,000 soldiers to 82,000 by the end of the decade. This will for the first time force them to rely on their TA partners — something that General Munro hoped would help to nurture a change in people’s mind set. “We have got to work together to generate real training and prepare to go on operations,” he said.
Plans are being considered to require regular soldiers to train at weekends alongside reservists, while TA members may have to juggle their civilian jobs with taking time out for additional mid-week training with the Army. The plan will require support from employers, given that anyone who joins the revamped TA can expect to deploy on operations one year in every five even after Afghanistan winds down at the end of 2014. Future missions could include training forces in North Africa, protecting the Falklands and — most likely — providing security inside the UK.
A White Paper on the so-called Future Reserves 2020, due to be published by the end of the spring, is expected to set out how the Government plans to encourage industry to employ members of the TA — something that has alarmed medium and small companies because of the inconvenience of effectively taking on someone with extensive outside commitments. It will also advocate an increase in the number of training days for reservists from a minimum of 27 to 40 to make the TA better skilled and more easily deployable.
These changes, however, will come into effect too late to influence the current recruitment drive, with Ministry of Defence figures showing a target for all three branches of the reserves to sign up a total of 9,346 recruits next financial year and 10,223 recruits in the year to March 2015. “It would be lovely if the whole White Paper thing and the narrative of Government was all in place but it’s not,” General Munro said. “o we need it in place to grow the TA? No.”"
Territorial Army struggling to attract thousands of new recruits | The Times