We have basic needs (hygiene needs) which, when not met, cause us to be dissatisfied. Meeting these needs does not make us satisfied -- it merely prevents us from becoming dissatisfied. The 'hygiene' word is deliberately medical as it is an analogy of the need to do something that is necessary, but which does contribute towards making the patient well (it only stops them getting sick). These are also called these maintenance needs.
There is a separate set of needs which, when resolved, do make us satisfied. These are called motivators.
This theory is also called Hertzberg's two-factor theory."
My point is who cares about a trade badge? It give the Tk Tptrs pride so why do away with it? God knows they must get depressed enough when they see themselves naked.