[align=center]PRICE REDUCTIONS ANNOUNCED! IMPACT WHEY PROTEINÂ®[/align] [align=center] [/align] As the UKâs leading online manufacturer and supplier of sports nutrition, we are 100% committed to our core values of exceptional quality and taste at the lowest prices in Europe guaranteed*. We have invested heavily over the past 12 months to enable us to drive even more costs savings and improvements that we can pass directly on to our customers. MyproteinÂ® is totally focused on maintaining the lowest prices in Europe bar none. This is of the utmost importance to us. We are now pleased to announce the first of many improvements to MyproteinÂ® that you will see over the next few months, and we do have many! Due to our continued growth and improved bulk buying power, with immediate effect, our best-selling Impact Whey ProteinÂ® has now been reduced to ensure the MP Price Promise just got even better. 1kg, 2.5kg and 5kg sizes, across all flavours and unflavoured options have been adjusted giving our customers the same highest quality whey protein at simply unbelievable prices. We are confident you wont find better value anywhere in Europe. [align=center][/align] IMPACT WHEY PROTEINÂ® The best value whey protein anywhere in Europe! Impact Whey ProteinÂ® is produced using only premium grade whey, delivering a high 82% protein content. This product has broken all sales records due to its exceptional value for money and great taste. We guarantee* you wonât find the same high quality protein anywhere else in Europe at these prices! Our Impact Whey ProteinÂ® is a rich source of whey protein concentrated (82% protein) from vegetarian sweet cheese whey sourced entirely from western European milk. Having the highest Biological Value (BV) of any known protein Whey Protein contains high levels of both essential and non-essential Amino Acids. The manufacturing process utilises a unique combination of membrane filtration technology and drying at low temperature and pressure. This ensures gentle separation and concentration of the protein and retains its natural function and high nutritional value to give a high quality whey protein concentrate. Traceability is a key part of our quality monitoring process and to aid this process we work with dedicated European whey suppliers so that we are able to control the supply of whey right back to the source. Our Impact Whey Proteinâ¢ provides over 82g of protein per 100g (dry basis), is low in fat and lactose and rich in calcium. This protein is an excellent source of essential amino acids and contains one of the highest proportions of branched chain amino acids found in natural protein. Impact Whey ProteinÂ® comes in SEVEN delicious flavours including Chocolate Smooth, Chocolate Nut, Chocolate Mint, Raspberry, Vanilla, Strawberry and Banana. We also have unflavoured for the purists. It offers excellent mixability with no clumps or foaming. Even with price reductions, we refuse to compromise on the premium quality of this product. SAMPLES If you think our pricing is just too good to be true or want to try a new flavour but are not 100% about it, all our flavours are available to purchase as 25g samples for only 99p. We are confident either way, itâs the best value high quality whey and taste, bar none! Read more or buy Impact Whey ProteinÂ® MP *Please use our Online Price Matcher if you find the same product cheaper elsewhere.