WASHINGTON -- A Pentagon "road map" to more effective use of information as a weapon says psychological warfare messages targeted at foreign audiences are increasingly finding their way into the United States...
Effective information warfare depends on being able to understand ones enemy, thus allowing one to generate messages that are accepted as real and which influence further actions. However, the potential for blowback is very real should your inputs be spotted as fake.
To date the US have been fairly poor at this and their stuff is usually spotted quite quickly, everything seems to be written to suit middle America and consequently falls flat on its face in the rest of the world. The opposition however isn't bad at all when it comes to nuancing their message to create effects in their chosen battlespace - ie inside the minds of those they wish to influence.
For the US to raise their game they need a lot more linguists and most importantly of all to lose their distrust of anyone who thinks differently inside their military. The distribution mechanism is not that important, indeed you need to choose whatever is popular with your target audience.
However, all I see here is yet another pile of techno-porn glamourising equipment and technology. It misses the point completely, it's no use being able to dump information in front of everyone on the planet of all they think is "here come more lies from the US".