There is a poster in the window of the âNAAFI Financialâ Office opposite the family NAAFI in Episkopi with a picture of a chap who has lost his legs and is in a wheel chair with the headline: âThe Road from Basra to Baghdad in a Landrover is tough but thats nothing compared to life on civvy street in a wheelchair ". If this poster was being used to advertise BLESMA or the RBL it would be a good one, but it isnât its an advert for NAAFIâs accident insurance. Now Iâve no doubt NAAFI will argue that itâs a hard hitting campaign designed to shake young men out of their complacency about insurance matters, rather than a cynical ploy by a dodgy bunch of insurance scammers to exploit the fears of soldiers in order to sell them expensive insurance. Which ever view you take I think that it is inappropriate (to put it mildly) that NAAFI have chosen to put this poster up outside the family NAAFI. Families are aware of the risks their loved ones are taking but they donât really want it rammed down their throats every time they go shopping. Perhaps Iâm oversensitive. Edited to get the quote from the poster more accurate.