Certainly the number/length of time of adverts has increased in recent years.
That's not just a perception - I use an exercise cycle to keep my weight down and it would be impossibly mind-numbing for me to pedal away for more than a few minutes without some form of distraction.
So I watch an episode of boxed sets of TV series (some might say still mind-numbing !)
I also use a timer and it's been obviously the length of the supposedly one-hour episodes has dropped.
Earlier series were of the nature of 50 mins per episode, now some more recent issues are of the nature of as little as 44 mins - that's a lot of adverts to fill out the hour slot on TV.
Wouldn't necessarily say the content is an issue, agreed streaming has no ads which is attractive, but the primary reason for me is the flexibility, watch what I want, when I want - commercial TV can't compete.So they want more ads to compete with the streaming services.
The streaming services attract more viewers because there are no ads.
Commercial TV should concentrate on better content and not the current drivel they show.
The content is an issue for me when every other program has celebrity (Walts) in it.Wouldn't necessarily say the content is an issue, agreed streaming has no ads which is attractive, but the primary reason for me is the flexibility, watch what I want, when I want - commercial TV can't compete.
On Channel 5 there is something called Celebs on a Farm ...WTF is that about. Reality shite has killed decent programming, I am just waiting for Princess Productions to come up with a version of Running Man.
Not everybody has cable or satellite TV, I don't. just Freeview, 80+ channels is enough, which includes several BBC channels, in all about 6 BBC channels, The film ones are enough to keep me and the Mrs entertained, as for the commercial channels, the breaks allow you to have a brew, drop a log, put the cat out, do the washing up, feed the dog, Etc, the majority of commercial channels are pure unadulterated crap, and never viewed, channel 81 shows some wonderful old films, and short documentaries from way back, a history of our past. As for your question-observation, adverts are natures way of telling you to have a brew, 6 minutes is long enough.
You don't have to sit like a couch potato staring at the bloody box, read a good book, put on a good DVD, listen to music on the radio, or your record collection, do some DIY, sit in the garden, mow the grass, go down the pub, visit the park, play with the kids, FFS man, TV is the last refuge of the bone idle and lazy, when the commercials come on, have a dump. simples.
The SVoD companies you mention are called FAANGs (Facebook, Amazon, AppleTV, Netflix and Google).The days of advertising on the telly are limited, until they introduce it to Netflix/Amazon... but I don't see that happening anytime soon as they make plenty of dosh at the moment, probably best not to p*ss off their viewing audience yet.
That's a hell of a long ad break or you're remarkablywell organised.
Remember, at least one TV exec believes that if you are skipping through the ads, you are stealing his TV! I'll lay odds that he isn't the only exec to think that and that the industry will be looking at ways to stop you doing what you are doing! Technically, it would certainly be possible to make DVR/PVR to play ads at the correct speed....it's just a case of if they really want to do it!With my Virgin V6 box I pretty much avoid all ads in the little television I watch by either recording a programmes and fast forwarding through them or by waiting half an hour before watching a programme and then using the bufferage to fast forward to get through the ads.
Regardless any ad on the television (or anywhere else) these days doesn't seem to appeal to my demographic. It's all women driving sports cars, inter racial couples buying beds and ethnic minorities and women in all the positive roles with white Anglo Saxon men being in the subservient roles or the the butt of any joke. I know it makes me a racist / sexist for even noticing it.
On the upside white English people still get all the parts in the ads for funeral insurance, mobility aids and payday loans.
See if you watched more telly you wouldn't have time for kids...only got yourself to blameI don't do all those things listed in 6 minutes you Muppet, and as for organise, I can only quote some bloke who said, " You can take the man out the army, but not the army out the man" or something, yes, I am very organised, bring up 6 kids sort of forces it upon you, they have all now flown the nest, its just me and my old lady.