http://www.telegraph.co.uk/news/main.jhtml?xml=/news/2007/07/22/nmod122.xml "Defence chiefs are spending millions of pounds of taxpayers' money on 1,000 "spin doctors" in an attempt to boost the military's public image. Yet in a striking admission, an internal Ministry of Defence (MoD) document reveals that senior officials have "no clear idea" of who they are, whether they are making an impact, or their actual cost to the country. The document, The Defence Communications Strategy, also contains what is believed to be the first official admission by the Government that there is little or no support for the war in Iraq among the British public. Simon MacDowall, the MoD's director general of media and communications, drew up the strategy in an attempt to reduce the bureaucracy of the department's public relations machine. His report states: "We have no clear idea of the number of people involved in defence communications work or their costs. Over 1,000 people in MoD have a media/communications job code. This excludes many military personnel involved in communications work. Of this, 107 work to Director General Media Communications"