Couldn't resist this, Admiral West sounds like a good sport. How to get on in Gordon Brown's dictatorship. Lord West replied in an affable tone: "As the noble baroness rightly suggests, I feel scarred by this. As an aside, there was some very unfortunate press reporting about me, which gave the wrong impression. What it means is that there is a firm of chauffeurs that refers to a U-turn as an Admiral West, which I find rather difficult. It was not a U-turn."