Bear Grylls Survival Range

Discussion in 'The NAAFI Bar' started by gobbyidiot, Sep 18, 2008.

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  1. Sack the advertising agency.

    "Does a man who'd rather use his bare hands to kill and make dinner obsess about his cuticles? Definitely not. When it comes to nail care this mountain lion of a man would much rather drink bat's urine..........We created the Bear Grylls survival range for this type of alpha male".

    The stuff might be ok, but good advertising has to be more subtle than that - unless they are looking to sell to eight year olds.

    Made by Craghoppers.

    I have no financial interest :D
  2. i think it would have to be even more subtle if they were selling eight year olds
  3. Would get more business from this board if they were :twisted: :twisted:
  4. Might have worked before the bit about time spent in 5* hotels came out.